When it comes to speaking with a lead who is searching for a property but doesn't want to go through the pre-approval process yet is a big wall to adding value to them. However, to overcome this objection, we can explain to them that every property has a different type of financing requirement and that we value their time by avoiding them looking at homes that don't fit their financial needs. By adding value, we make them understand that getting pre-approved would give them a great benefit when it comes to buying a home. Check out our new Overcoming Objection video and let us know what approach are your approach to these types of leads.
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